California legislation de-fanged, gives no relief to Amazon sellers
Sep 17, 2019
As predicted, the California legislation will not make Seller Performance any friendlier
Also as predicted, the California legislature’s AB-1790 has been watered down to a point that it means almost nothing. The most recent version of the bill strikes out the few provisions that I truly believed would have a positive impact for sellers. At the same time, it’s clear that someone (an Amazon lobbyist?) explained “risk management” to the legislature, as there are now provisos to protect every step of the investigation and enforcement processes in Seller Performance.
Striking out the good
One provision originally in the bill said it would “prohibit a marketplace from destroying products in its possession that are the property of a marketplace seller without offering the marketplace seller a reasonable opportunity to retrieve the marketplace seller’s property.”
Embracing risk management
What does it all mean?
Have more concerns about the California legislation? Riverbend Consulting navigates online retail. Get your Amazon account reinstated, sell with confidence, and increase your bottom line. Contact us.
Lesley is co-founder and co-owner of Riverbend Consulting, where she oversees the firm’s client services team. She has personally helped hundreds of third-party sellers get their accounts and ASINs back up and running. Lesley leverages two decades as a small business consultant to advise clients on profitability and operational performance. She has been an Amazon seller for almost a decade, thanks to her boys (19 and 13) who do most of the heavy lifting.