Amazon ASIN Suspension Appeals

Keep your valuable ASINs up and running on Amazon

Your ASINs are important. Each day they are down, you lose significant revenue, best-seller rank, and peace of mind.

Let Riverbend Consultant take on the fight:

  • Our team includes more than a dozen ex-Amazon employees from Seller Performance, Account Health, Seller Support and more. They understand the appeals process better than anyone else. In some cases, they created it!
  • Our analysts dissect your ASIN to ensure we have a full understanding of the issues at hand.
  • Our consultants write winning appeals that address Amazon’s concerns.
  • We are relentless. As your advocates with Amazon, we will try every possible solution for your problem.

ASIN suspensions we have successfully appealed:

  • Amazon Transparency – 2D Barcode

  • Condition

  • Counterfeit complaints

  • Expired products

  • Inauthentic complaints

  • IP – copyright infringement

  • IP – counterfeit

  • IP – patent infringement

  • IP – trademark infringement

  • Listing violations

  • Pesticides

  • Price gouging

  • Restricted products

  • Safety complaints
  • Used sold as new

  • Variation abuse

Riverbend Appeal Process:



We thoroughly research your account. This goes far deeper than simply reading your suspension notice. We run reports, search for trouble areas and ask you key questions.



We discuss our findings and work with you to determine the root cause of the issue. Our experienced consultants apply Amazon intelligence and business know-how to address account issues.



We create a customized appeal letter that answers Amazon’s concerns. The Plan of Action is unique to your business. Your first appeal letter will be ready for submission in 2-4 business days.



Many suspensions require more than one Plan of Action to garner Amazon’s approval. Our team provides additional letters, escalation strategies and follow-up as needed – for one flat rate.



Once your account is reinstated, we provide suggestions for keeping your account healthy and active.

Standard ASIN Appeal

Our Standard Appeal follows our effective Five Step Appeal Process. It is designed to get your ASIN back the first time — but we don’t give up if you don’t get it back the first try.

Appeal letter delivery: Four business days or less

Rapid Appeal

Our Rapid Appeal follows the same Five Step Appeal Process as our Standard Appeal – but your appeal letter will be ready much faster. This is a great option for sellers with large sales volumes.

Appeal letter delivery: One business day

Call for our fastest emergency appeal: